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العربية

categories: Business & Professional Skills

Marketing
Sales
SDG 8: Decent Work and Economic Growth

Google Ads Course

By
Yasser Ghallab
Free lessons
Duration: 1 h 33 m / 22 lessons

Level: General

Course Language: Arabic

By the end of this course, you will be able to

  • Identify the main components and types of Google ads. You will also learn to create Google search ads and master the art of segmenting and targeting ads effectively.

  • Gain practical knowledge in optimizing ad performance and conversion monitoring using Google Ads. In addition to developing the ability to make the right decisions in choosing the appropriate type of advertising.

  • Use a Keyword planner to analyze the market. You will also be able to decide when to advertise on Google and when to advertise on Facebook. Furthermore, you will explore different types of advertising and best practices.

Course details

  • 1 h 33 m/22 lessons
  • Last updated: 3/12/2023
  • Course completion certificate

Course Content

Free lessons

1.

What are you Doing Online

2 Minutes
2.

Knowing Google Ads

5 Minutes
3.

Why Google Ads not Social Media

5 Minutes
1.

What are you Doing Online

2 Minutes
2.

Knowing Google Ads

5 Minutes
3.

Why Google Ads not Social Media

5 Minutes
4.

Why Should I Learn Google Ads

2 Minutes
5.

Google Concepts

5 Minutes
6.

Acquisition Cost

4 Minutes
7.

Google Ads Segmentation

2 Minutes
8.

Create Account on Google Ads

6 Minutes
9.

Determine the location of ads

3 Minutes
10.

Choose the language and the audience segment of ads

3 Minutes
11.

Optimization options and Conversion tracking code

4 Minutes
12.

keywords ads group setting

5 Minutes
13.

Details in creating SEM Ads

4 Minutes
14.

Writing google search ads

5 Minutes
15.

Headlines specifications

4 Minutes
16.

Ads details

5 Minutes
17.

Advanced SEM Ads

4 Minutes
18.

Call out and Structure Snippets

3 Minutes
19.

Keywords report, Search terms, and Negative keywords

2 Minutes
20.

Google keyword planner

5 Minutes
21.

Google Conversion Tracking code

5 Minutes
22.

Course Wrap UP

2 Minutes

About this course

Google Ads is one of the most powerful online marketing tools, and this course will give you the opportunity to gain the skills and knowledge necessary to excel in this competitive field. You will learn about the types of Google ads and how to create a professional account on Google. You will also learn how to create strategic advertising campaigns that effectively target the right audience, and analyze the performance of ads to get the best results. Join this course today and start your journey in the world of digital marketing!

Course requirements and prerequisites

There are no requirements for this course. Your interest in the topic and your commitment to learning are all you need to achieve the utmost benefit from this course.

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