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categories: Business & Professional Skills

Brand
Business
SDG 8: Decent Work and Economic Growth

How to Build Your International Freelancing Brand

New
Duration: 2 h 2 m / 15 lessons

Level: Specialized

Course Language: Arabic

By the end of this course, you will be able to

  • Understand the importance of branding and the impact of creating a strong personal brand on success in freelancing, including how to improve your visibility and build trust with clients.

  • Apply practical steps to build a successful personal brand, define the vision and identity of the brand, and learn how to enhance it across digital channels.

  • Create a professional portfolio that reflects your skills and experience to potential clients, including the essential elements to include and the importance of regularly updating it.

  • Determine appropriate pricing strategies for your services, explore different payment methods, and learn effective negotiation techniques to ensure balanced and rewarding returns.

  • Learn how to prepare effective proposals, including pricing, setting appropriate terms and conditions, and how to professionally handle potential disputes and manage contracts.

  • Strategically analyze client feedback to implement necessary improvements and enhance client satisfaction, which helps build long-term relationships and increase the chances of retaining current clients.

Course details

  • 2 h 2 m/15 lessons
  • Last updated: 1/12/2024
  • Course completion certificate

Course Content

Free lessons

1.

Negotiation Techniques for Pricing Discussions

3 Minutes
2.

Steps to Create a Professional Portfolio

7 Minutes

About this course

Recently, the freelancing market has experienced significant growth and development, prompting many to ask: How can I become a freelancer, and how can I succeed in freelancing? If you aim to stand out from millions of freelancers and want to become the top choice for your clients on the global stage, the course "How to Build Your International Freelance Brand" is the perfect step to achieve that. The course starts by explaining the importance of branding, how to create a successful personal brand, and how to transform your name and skills into a unique identity that sets you apart. You'll learn how to build a professional portfolio to attract clients, define pricing strategies, understand cost breakdowns, and explore negotiation techniques with clients. You'll also learn about secure payment methods like PayPal and Payoneer. Additionally, we'll dive into the details of managing proposals, contracts, and project timelines effectively, and you'll discover how to handle disputes professionally. The course also highlights the significance of client feedback and how to use it to improve your performance and strengthen client relationships for long-term retention. Moreover, the course features an interview with expert Reem Abouemera, sharing her insights into freelancing. By the end of this course, you'll be equipped to create a prestigious international brand capable of attracting and retaining clients in the competitive freelancing market. Get ready to achieve your career aspirations and build a distinguished reputation in freelancing.

Course requirements and prerequisites

This course requires an existing profile on freelancing platforms or having worked on an outsourced project in Egypt with an Egyptian company (not international), completion of at least three freelancing projects, and intermediate English language proficiency.

Mentor

How to Build Your International Freelancing Brand

New
Duration: 2h 2m / 15 lessons
Level: Specialized
Course Language: Arabic