In this podcourse, we present one of the most influential books in the world of management and business development: Good to Great by researcher and author Jim Collins. This podcourse is designed to give you a clear and simplified overview of the factors behind corporate success and the foundations that distinguish great companies from the rest—based on the findings of a rigorous multi-year study. We begin with an introduction to the book and its research context, then move on to explore the key concepts Collins introduced. You’ll discover the Hedgehog Concept, a strategic principle that helps companies focus on what they do best and where they can truly excel. We then cover the Bus Concept, which emphasizes choosing the right team members before setting the direction—an essential step in building effective teams. Next, we dive into the idea of the Level 5 Leader—a leader who combines personal humility with fierce professional will, creating a real impact on a company’s trajectory. Finally, we provide practical applications of these principles for both organizations and individuals, making this podcourse a hands-on guide to understanding institutional success and the transformation from good to great.