categories: Business & Professional Skills
Level: General
Course Language: Arabic
Create an effective e-commerce plan, define your company’s unique value using the Golden Circle, develop a successful business model, and set SMART goals that drive your success.
Learn how to design a brand identity, build a clear brand personality and target audience, and create an effective brief that reflects your vision.
Explore digital marketing tools, online advertising tactics, and conversion funnels to maximize the return on investment (ROI) from your digital campaigns.
Gain insights into buyer behavior, understand e-commerce consumer rules, and design an engaging user experience (UX) while optimizing user interface (UI) for better interaction.
Discover methods for measuring and analyzing marketing performance, understand how to leverage mobile marketing, and create digital content that drives sustainable growth.
Free lessons
SMART Objectives and Strategy
Online Advertising Tactics and Digital Marketing Tools
1. Digital Strategies for Startups
Course Introduction
Golden Circle and Value Proposition
SMART Objectives and Strategy
Business Model Canvas
Branding, Brand Persona and Brief, and Target Audience Persona
E-Commerce Architecture: UX and UI
Digital Marketing Tools and Conversion Funnel
Online Advertising Tactics and Digital Marketing Tools
Digital Advertising Strategy
Digital Content Creation
Mobile Marketing
Digital Marketing: Measuring & Analysis
Course Wrap Up
In the era of digital transformation, traditional marketing is no longer sufficient for success. Startups need smart digital strategies that help them stand out in a competitive market. The "Digital Strategies for Startups" course is specifically designed to equip you with the knowledge and tools needed to build a strong online presence, attract customers, and increase sales. In this course, you will learn how to define your brand’s value proposition using the Golden Circle Model and set SMART strategic goals that support sustainable growth. You will also be guided in developing an effective business model that aligns with your target market. Additionally, you will gain insights into designing your brand identity, understanding your target audience, and creating digital content that captivates customers. You will also acquire skills in User Experience (UX) and User Interface (UI) design to ensure a smooth and seamless shopping experience for your customers. Digital marketing is the key driver of growth for any startup. This course will introduce you to modern digital marketing tools, online advertising strategies, and internet marketing tactics that help you maximize your marketing budget. You will also learn how to measure performance, analyze data, and make data-driven decisions to continuously optimize your campaigns. This course provides you with a clear roadmap to expand your business digitally, whether you are launching your first project or looking to grow your startup. Join now and start building a digital strategy that leads you to success!
There are no requirements for this course. Your interest in the topic and your commitment to learning are all you need to achieve the utmost benefit from this course.
Director of Customer and Corporate Sales/ Director of Customer Success Management
60 Learners
1 Course