By the end of this course, you will be able to
Learn how to adapt to competitive markets and use strategic sales techniques to achieve goals and increase sales.
Gain advanced skills in understanding customer psychological behaviors and develop negotiation and persuasion skills to achieve positive results.
Learn how to manage sales pipelines effectively, accurately forecast sales, and collaborate within a sales team to improve overall performance.
Use AI applications to enhance sales strategies and customer communication, such as leveraging ChatGPT in sales.
Learn how to select key accounts and develop innovative strategies to achieve high performance in key account management, including using AI to increase effectiveness.
Apply the knowledge and skills acquired in practical, real-world scenarios, ensuring a smooth transition from theory to effective execution.
Course details
- 6 h 25 m/44 lessons
- Last updated: 3/12/2025
- 28 learning resources
- Course completion certificate
Course Content
Course Introduction
Principles of Successful Negotiation
Criteria for Selecting Key Accounts
The Art of Persuasion in Sales
Course Introduction
Recognizing the Impact of Market Dynamics and Adapting to Emerging Technologies
Strategies for Thriving in Competitive Markets
Importance of Strategic Selling in Modern Business
Key Concepts and Definitions
The Psychology of Successful Sales Professionals
The Art of Persuasion in Sales
Strategies for Building & Maintaining Confidence
ChatGPT Prompt Frameworks
Networking in Sales: A Vital Pathway to Success
Networking Dynamics
How to Win Friends and Influence People
The Role of Communication in Trust-Based Relationships
The Relationship Between Social Media & Sales Professionals
Principles of Successful Negotiation
Understanding Win-Win Negotiation
Strategies for Achieving Win-Win Outcomes
Enhancing Negotiation Strategies with AI
Results Achieved by Using Negotiation Strategies with AI
Importance of Sales Pipeline Management
Tools & Techniques for Pipeline Analysis
Sales Forecasting and Planning
Sales Forecasting Methods: Qualitative and Quantitative
Team Collaboration in Sales Management
Developing Team Action Plans
Some AI Tools
Strategic Importance of Key Accounts
Role and Impact of Key Account Management
Impact on Business Performance
Criteria for Selecting Key Accounts
Strategic Planning for Key Account Success
Metrics for Measuring Key Account Performance
Some AI Tools
AI Fundamentals in Sales
Understanding AI Applications in Sales
Challenges and Considerations in AI for Sales
Key Aspects of Predictive Analytics in Sales
Benefits of Predictive Analytics for Sales Teams
Exploring ChatGPT Technology for Sales Communication
Case Studies
Hands-on Activity and ChatGPT for Sales
Interview with "Mohamed Shams" - Sales Manager
Interview with "Hussein" - Machine Learning Engineer
Course Wrap Up
About this course
In this course, you will delve into the critical elements that define top-tier sales performance. Beginning with the foundations of strategic selling, you'll gain invaluable insights to navigate the dynamic sales landscape. As we progress, you'll master advanced negotiation techniques, refine networking and relationship-building skills, and delve into the realm of strategic sales management enhanced by AI applications. A significant focus of this course is on key account management, where you'll learn to strategically plan, set objectives, and measure performance, leveraging AI in CRM, pipeline management, and sales forecasting. By harnessing AI technologies, you'll transform your sales teams into high performers and collaborators, equipped to drive business growth and success. Through real-world scenarios and practical exercises, you'll not only acquire knowledge but also develop the practical skills required to excel in your sales role.
Course requirements and prerequisites
You should have a foundational understanding of sales. This could include basic knowledge of sales techniques, customer interactions, and general sales processes. However, the course is ideal for sales professionals looking to enhance their skills for career growth. Participants should have a genuine interest in elevating their performance and contributing to organizational success.
Mentor
Maher Soliman
Executive Coach | Business Strategist | Sales & Marketing Expert
554 Learners
1 Course