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categories: Arts, Design & Media | Courses in English

Adobe
Design
Campaigns
SDG 8: Decent Work and Economic Growth
SDG 9: Industry, Innovation and Infrastructure

Creative Advertising and Graphic Design Theories

Duration: 3 h 24 m / 22 lessons

Level: General

Course Language: English

By the end of this course, you will be able to

  • How to analyze ads, design a campaign with photoshop and illustrator, and more about the techniques used in famous international advertising campaigns.

  • How to create graphic design elements from scratch using adobe illustrator, organize them in harmony, and find more amazing designs from core resources.

  • How to avoid the common typographic mistakes to deliver the design message, deceive visual systems with gestalt theory, and select colors with advertising color theory.

Course details

  • 3 h 24 m/22 lessons
  • Last updated: 9/10/2022
  • Course completion certificate

Course Content

Free lessons

1.

How to Study for This Course

1 Minutes
2.

Creative Thinking Techniques in Advertising & Graphic Design

8 Minutes
3.

Bauhaus for Graphic design - Shapes Psychology

5 Minutes
1.

How to Study for This Course

1 Minutes
2.

Creative Thinking Techniques in Advertising & Graphic Design

8 Minutes
3.

Bauhaus for Graphic design - Shapes Psychology

5 Minutes
4.

Gestalt Theory for Graphic Design & Advertising

5 Minutes
5.

Advertising Composition Rules

9 Minutes
6.

Typography Classifications, Styles, Font Selection

14 Minutes
7.

Typography Terms in Graphic design & Hierarchy

11 Minutes
8.

Font Pairing in Advertising

2 Minutes
9.

Common Typography Mistakes in Graphic Design

3 Minutes
10.

Color Theory for Graphic Design

5 Minutes
11.

Graphic Design Elements (part1)

8 Minutes
12.

Graphic Design Elements (part 2)

4 Minutes
13.

Graphic Design Elements (part 3)

14 Minutes
14.

Graphic Design Elements (part4)

11 Minutes
15.

Creative Advertising Campaign Brainstorming

7 Minutes
16.

Advertisement 1 Reverse Gravity 1

18 Minutes
17.

Advertisement 2 Reverse Gravity 2

12 Minutes
18.

Advertisement 3 Reverse Gravity 3

11 Minutes
19.

Advertisement 4 Reverse Time

16 Minutes
20.

Advertisement 5 Skin Freckles

9 Minutes
21.

Advertisement 6 Hydrafacial

10 Minutes
22.

Advertisement 7 Weight loss

11 Minutes

About this course

According to Hootsuite, global social media advertising spending accounts for 33% of all digital ad spending in 2022. Also, consumers' first impressions of a website are 94% design-related, and 80% of small business owners think graphic design is significant to the success of their business. Advertising and graphic design have become more competitive than ever before, and that's why Khalil Ibrahim, the chief design officer, and WordPress expert, prepared this course to learn about creative advertising and graphic design theories. Now, let's get started and stand out on top of the crowd.

Course requirements and prerequisites

It's preferable to have basic knowledge of Photoshop and Illustrator.

Mentor

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