By the end of this course, you will be able to
Everything about strategic partnerships, their importance, the cycle of business development and its basics, and the three laws to abide by to be successful.
Everything about managing a strategic partnership including the 5 steps to a good partnership, how to craft terms and agreement, and the number of partners you’ll need.
Everything about the 5 Porter Analysis, competitors’ analysis, how to build meticulous partnership pipeline and quantifiable KPIs, and how to handle partners conflicts.
Course details
- 2 h 20 m/27 lessons
- Last updated: 11/11/2021
- Course completion certificate
Course Content
Introduction
Business Development Fundamentals
Who Can Do This?
Introduction
Business Development Fundamentals
Who Can Do This?
Why Is Business Development Important?
Why Do Companies Need Business Development?
DNA of Business Development
Optimizing Skills for Business Development
Three Ways for Growth
Business Development Landscape
Business Development Framework
The Loyal Customers
Types of Consumer Loyalty
Finding Growth Opportunities
Adjacent Markets and White Space Opportunities
Growing Through Partnerships
Strategic Partnerships Principles
3 Laws of Strategic Partnerships
Strategic Alliances Framework
Practical Steps To Activate the Framework 1
Practical Steps To Activate the Framework 2
Practical Steps To Activate the Framework 3
Practical Steps To Activate the Framework 4
Practical Steps To Activate the Framework 5
Practical Tools and Tips
Starting A Business Development Department 1
Starting A Business Development Department 2
Course Wrap Up
About this course
While industry titans such as Google and Disney seem like lone wolves in the marketplace, their success is due, in part, to their ability to collaborate with other companies. With that said, strategic partnerships can help your business enter new markets and develop more innovative products. In this course, you will learn how to form strategic partnerships applying practical tips and tools that can help both beginners and experienced managers create value and manage collaborations. You will also learn how to assess the capabilities of potential partners to find the best strategic fit, and much more!
Course requirements and prerequisites
This course requires more than two years of prior work experience either in business development or sales.
Mentor
Ebrahim Badran
An Expert Business Development And Strategic Partnerships
492 Learners
1 Course